Holly Gleason, music critic, academic and artist development consultant is here to talk about her lifetime love of writing, music and her book Woman Walk the Line: How Women in Music Changed Our Lives.
Holly started out writing about competitive golf as a teen but having the “fiercest record collection on the East side of Cleveland” got her started writing about music. In her book, Woman Walk the Line: How Women in Country Music Changed Our Lives, you’ll find personal essays which tribute women in country music from a diverse group of women writers.
Thoughts on Artist Development and Media Relations
- To do artist development well, you really have to concentrate on it
- Develop a strategy to build longevity for the artist and the piece of music you’re trying to promote
- The narrative informs every aspect of who an artist is, and who an artist is really drives the media.
- Social media is NOT just telling people what you have for them to buy, or what you had for lunch
Questions Artists Need to be Asking
- Why do you matter?
- What is your truth?
- What are you offering someone?
- What kind of culture are you creating around yourself as an artist?
Woman Walk the Line: How the Women in Country Music Changed Our Lives
- How and why the new book came about
- The process of selecting artists and contributors
- How lessons learned on the golf course impacted the book
- The need for more long form writing