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FEM107: What Does A Music Manager Do & How Do They Serve Their Clients with Natalie Umbert

what does a music manager do

What does a music manager do? Natalie Umbert, one of the most sought after music managers, stopped by to share over 20 years of wisdom working in the industry.

Natalie has worked for premier companies such as Primary Wave, New Breed and EMI Records Group and earlier this year, she opened her own management firm where she has a full roster of rock and alternative rock bands. Today she answers the question- what does a music manager do? She also delves into what she has learned from working in the industry, what she looks for in clients and much more.

Since 2015, Women of Substance has been bringing you this free podcast as well as free communities on Facebook to support female indie musicians but maintaining these communities comes with expenses so if you’d like to help support the Female Indie Musician Community, please visit our Patreon campaign or click on the banner on the right side of your screen. You can make a donation, become a sponsor and much more. Thank you for your support- we are so grateful to provide such an encouraging and helpful community for our followers and we look forward to empowering many more women in their music career!

what does a music manager do

The Impact of Internships

  • Learned that 50% of life is just showing up
  • Showing up physically and energetically sets you apart
  • Working in all genres
  • Working at EMI in New York and Los Angeleswhat do music managers do
  • The people she met early on her career are now the decision makers

What does a music manager do?

  • Creating a wholistic approach to how artists present themselves
  • Providing clarity and career direction for new artists
  • Crafting a business plan
  • Helping established bands evolve and maintain longevity

What it Takes to Become a Successful Artist

  • Commitment to maintaining uniqueness
  • Show up
  • Be nice
  • Create engagement with your audience
  • Commitment to the long haul

What Natalie Looks for in Potential Clientswhat does a music manager do

  • Social media is important, but not all bands know how to grow their audience
  • Commitment to their artistic uniqueness
  • A great live show
  • Natalie only works with nice people

Natalie’s management firm: Chroma Artist Management 

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ABOUT HOST BREE NOBLE

Bree Noble Female Entrepreneur MusicianBree Noble is an entrepreneur, musician and speaker. She founded Women of Substance Radio, an online radio station that promotes quality female artists in all genres, in 2007.  She launched the Women of Substance Music Podcast in November 2014, a 5 day per week show which promotes Independent female artists. Her podcast has hit #1 in New & Noteworthy for the Music, Arts and Society & Culture categories and #4 Audio Podcast on all of iTunes. She draws on her extensive experience running her own music business, both as a solo musician and as an Industry professional, to train and mentor other female musicians. Learn more about the station, the show and the artists at www.wosradio.com. Connect with Bree on Twitter @BreeNoble or on Facebook or on Instagram @breenoblemusic

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